eric's ad blog
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I Want My Web TV
MTV was like an underground movement — led by rebels & rock stars. The same thing is happening now with Web TV and streaming video; Though don’t expect to see a TV campaign pushing for it. At least not yet. Nearly two years ago I cut cable and moved into the web TV world. What … Continue reading
Five tech predictions for 2012
Eric’s Ad Blog introduces its first annual FIVE TECH PREDICTION FOR 2012. 5. Content producers skipping the middle man Eric’s Ad Blog called it on May 8, 2011. In a post titled My predictions for Internet TV and the future of Cable. “I’d watch for more studios and content owners to explore options for skipping the middle man and … Continue reading
eric’s ad blog Getting Started with Internet TV
Swapping pay-TV for Internet streaming services like Netflix is the latest trend for tech savvy consumers looking to cut rising cable costs in a tough economy. But for those new to Internet TV with little or no knowledge of the streaming landscape, things might look a little confusing. That’s why most haven’t taken the leap. … Continue reading
Ustream, the free Internet television network
Netflix gets all the hype when it comes to cable-killing Internet video, but Internet superchannel Ustream might be a better model for the next online cable network. Founded in 2007, Ustream offers an array of shows, both live and recorded, as well as Internet channels from some of our favorite brands and celebrities. The company … Continue reading
On-demand is the next TiVo
TiVo revolutionized the way we watch television, allowing us to record, pause and rewind live TV broadcasts and even skip commercial content. TiVo is second nature to us now; in fact, it’s even become a verb. To the networks and advertisers, it posed a slight challenge to not only prime-time TV — by allowing users … Continue reading
